Seven Forms of Cold Chain Logistics Transportation

 In the frozen food production and sales chain, cold chain logistics is a very important part, it can be broken down into storage, transportation, distribution and other sectors. Driven by the industry, the cold chain logistics industry, each link has emerged a lot of distinctive representatives of enterprises.

Throughout the domestic cold chain service providers, a total of warehousing, transport, urban distribution, integrated, supply chain, electricity and platform type seven models.

At present, the market competitors can be divided into four categories, namely: the transformation of traditional logistics enterprises, manufacturers self-built cold chain sector, professional cold chain service providers, foreign cold chain giant joint domestic enterprises set up joint ventures.

     Mode 1: Warehouse type

Cold storage distribution uneven industry concentration is low

Mention cold chain logistics, they have to say one of the storage links, that is, people often say cold storage. As the main infrastructure of cold chain logistics, China's cold storage resources are still insufficient, and Europe and the United States there is still a gap between developed countries. According to industry analysis, China's cold storage also showed uneven distribution of resources, cooling technology backward, obsolete storage equipment and so on.

In addition, there are still cold storage industry, the problem of low concentration, there is still no super integration capabilities of the giant. According to the China Storage Association cold chain storage branch statistics, the top ten cold chain storage operators in 2014 cold storage capacity of 9.3 million cubic meters, accounting for 10.5% of the market; the top 30 operators in 2014, 15.31 million cubic meters, accounting for 17.3% of the total market. Operational decentralization makes the enterprise fragmented, can not form a scale effect to optimize the scheduling, so as to drag the industry as a whole profit level.

In the storage model, Swire cold chain and the rapid development of Pfeiffer, called the industry representatives. In addition to the Swire Group and the Pfeiffer of these foreign-funded enterprises, China has also emerged a number of outstanding cold chain storage operations enterprises, such as Henan fresh supply chain, Shanghai Zheng Ming modern logistics, Shanghai Jinjiang international low-temperature logistics, Chengdu silver plow Refrigerated logistics and so on.

       Mode 2: Transport type

From corporate logistics to logistics enterprises

The so-called transport type, mainly refers to the low-cost cargo transport business, including trunk transport, regional distribution and urban distribution. At present, China's cold chain logistics industry operating in this mode on behalf of enterprises Shuanghui logistics, Rongqing logistics, public logistics and so on.

In the above enterprises, in addition to Rongqing logistics belongs to the traditional logistics transformation, Shuanghui logistics and public logistics are from the enterprise logistics and gradually developed into a logistics business. It is understood that Shuanghui logistics under the Shuanghui Group, and Zhongrong logistics born out of the public goods group. Shuanghui and all goods in the course of its development, can not be separated from the cold chain logistics support. With the continuous expansion of the scale of enterprises, before the logistics sector gradually evolved into a logistics business.

       Mode three: distribution type

Advocate intensive co - construction with the national network

In the cold chain logistics industry, the most common is the distribution-oriented enterprises, such as Beijing fast line, Shanghai CD-Czech logistics, Shenzhen dawn and other enterprises. They are engaged in urban low-temperature storage and distribution business-based, the cold chain logistics vehicles shuttle in the streets of the city.

It is understood that the Beijing Express line not only launched a cold chain city distribution, cold chain Lingdan business and cold chain home with three business, but also for the three business plates were launched just arrived, about up to and on time three cold chain Products, the main service in the supermarket suppliers, supermarket distribution center, chain food distribution center, fresh electricity and other four categories of customers.

      Mode four: comprehensive type

      Diversified operation overweight distribution

The so-called comprehensive type is engaged in low-temperature storage, trunk transportation and urban distribution and other integrated business-based, on behalf of enterprises to invest in the United States cold, Shanghai Guangde, Beijing, such as cold. And a single cold chain logistics enterprises, its business is more extensive, related to warehousing, transportation and distribution and other aspects.

       Mode 5: Supply Chain

       And later came home to stabilize the core of the outlet

The so-called supply chain refers to the core business, through the flow of information, logistics, capital flow control, from the procurement process to the terminal to provide low-temperature transport, processing, warehousing, distribution services, and then distribution network products to consumers The In general, the supplier, manufacturers, logistics providers and distributors together into a whole function of the network structure. This business model is more advanced, is the rise of the last two years. In the US cold chain market, business representatives such as SYSCO, US FOOD; domestic representatives are fresh supply chain, nine drag supply chain.

It is understood that the fresh supply chain was established in 2009, is China's temperature control supply chain benchmarking one of the enterprises, relying on network-based temperature control and cold chain transport two cornerstone to IT information, supply chain finance as the core advantage Supply chain optimization, to carry out domestic and foreign trade, circulation processing, temperature control warehousing, trunk transport, urban distribution, terminal chain, network marketing, display transactions, to provide customers with temperature control supply chain services.

"Logistics is divided into enterprise logistics and logistics enterprises, the scope of services to warehousing and transportation. Fresh supply chain is a new level of logistics enterprise evolution, including supply chain management, supply chain services and supply chain finance, and logistics is the supply Chain services, the basic service is a link in the supply chain chain supply chain company is no vehicle logistics company, no license of financial companies, no goods trading company. "Public goods group chairman Zhu Xianfu said.

       Mode 6: electricity type

       Strong momentum to optimize the integration of resources

The past two years, the development of cold chain logistics is so strong, there is an important factor to mention, that is, the promotion of fresh electricity business.

Since the beginning of the first year of fresh electricity in 2012, fresh electricity business began to flourish, with the supporting cold chain logistics also will be developed. Therefore, in the cold chain logistics business model, electric business-type cold chain logistics is a new model, mainly refers to those fresh and cold business enterprises to build their own cold chain platform, in addition to their own use, but also for the electricity Business platform to provide customers with cold chain logistics services. Among them, especially in Shunfeng cold and rookie cold chain as the representative.
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After two years of development, SF Group and this year has released Shunfeng cold transport food land transport trunk network.

Compared to the SF Express holding high play, rookie network is a lot of low-key. It is understood that the rookie network specifically for the introduction of a set of solutions for fresh industry, has been in Beijing, Shanghai, Guangzhou, Chengdu, Wuhan built a cold chain sub-warehouse, and to ensure that 36 cities will be 24 hours.

According to reports, rookie network will be built through the national cold chain sub-warehouse system to reduce the transit links, shorten the distribution path to enhance the distribution of time; end through the landing with the network to achieve cold chain distribution and fresh distribution of two distribution methods to protect the quality of service. Main service fruit, seafood, meat and other fresh categories. At the same time, but also according to the actual business needs of businesses to provide home delivery of fresh delivery services.

       Mode 7: Platform type

       Build a platform to lead the intensive development

       In the rapid development of cold chain logistics today, there are still scattered problems. In the face of resource information asymmetry, there are some platform-type cold chain stand out. This model refers to the cold chain resource trading platform of "Internet + cold chain logistics", which is based on large data, Internet of Things technology, IT technology, and integration of logistics finance and insurance.